Whenever sending an email, we tend to tick all the boxes in the checklist: Subject line – done, the body of the email – done. But then comes the ending… a professional sign-off leaves a lasting positive impression.
I know how it feels to end it well. A weak closing can leave your message flat, even after a strong start.
But fret no more! Let me share my secrets on ending an email with lasting impressions.
Ready to craft yours?
Let’s do this!
Key Takeaways
- An email closing line is the last line before your name and signature. It should match the reason for your email and your connection with the person receiving it. A good closing line can make the reader feel valued and want to reply or take action.
- Avoid overused or too casual closing lines in work emails. Spelling mistakes, demanding tones, or not including a closing line at all can also make you seem unprofessional or insincere.
- To end an email well,
- Write a personalized closing line
- Use an appropriate sign-off (e.g., “Thank you,” “Best regards”)
- Include your full name
- Add relevant contact details
- Customize your signature
This approach leaves a positive impression and encourages response.
Table of Contents
What Is a good closing for an email?
A good closing for an email is a brief, professional phrase that appears just before your name or signature at the end of your message.
A good email closing should convey the right tone, reflect your relationship with the recipient, and prompt action or express gratitude when needed. Because email CTAs have a 3-5% average click-through rate. This increases the chances of recipients to connect. Effective examples include “Best regards,” “Sincerely,” “Thank you,” and “Looking forward to hearing from you.”
Things to Avoid in Email Closing Lines
When it comes to ending your emails on a strong note, knowing what not to do is just as important as knowing what to do.
Our Sales experts at Sparkle have highlighted some common mistakes to avoid in email closing lines. Avoid these pitfalls to keep your messages professional and effective:
| Common Errors | Example |
| Overused phrases | “Best regards,” “Sincerely,” “Thanks in advance.” |
| Overly casual closings | “See ya!” “TTYL” |
| Spelling mistakes and poor punctuation | “Best regards,” “Sincerely” (incorrectly spelled or punctuated) |
| Omitting the closing line altogether | No closing line at the end of the email |
| Closing lines that are too long | “Looking forward to a positive response and discussing this further.” |
| Demanding or pushy closing lines | “I expect your response by the end of the day.” |
| Overly emotional or personal closings | “Love,” “xoxo,” “Hugs” |
45+ Email Closing Lines
The ideal closing line depends on the purpose of your email and your relationship with the recipient. Here are some effective options for various situations:
| Basic Categories | Sales Scenarios |
| Formal Email Closing Lines | Following Up After a Sales Pitch |
| Informal Email Closing Lines | Reaching Out to a Cold Lead |
| Polite Email Closing Lines | Thanking a Client for a Referral |
| Professional Email Closing Lines | Responding to Customer Inquiries |
| Business Email Closing Lines | After a Meeting |
Formal Email Closing Lines
When concluding a formal email, it’s crucial to maintain a professional and respectful tone. These closing lines of proper email etiquette are suitable for business communications, job applications, or any situation that requires a high level of formality.
Below are some examples of formal email closing lines:
- Yours truly (Signifying genuine respect and sincerity)
- With gratitude (Expressing heartfelt appreciation for the recipient’s efforts)
- Thank you in advance (Acknowledging and appreciating future assistance or cooperation)
- Regards (Offering a polite and respectful closing)
- Yours sincerely (Demonstrating honesty and professionalism in communication)
- Best wishes (Conveying formal well-wishes and positive regards)
Informal Email Closing Lines
In informal emails, you have more flexibility in your closing lines. These are perfect for writing emails to friends, family, or close colleagues when a casual tone is appropriate.
The following are some examples of informal email closing lines:
- Catch you later! (Saying goodbye informally)
- Stay awesome! (Encouraging the recipient)
- Let’s chat soon! (Suggesting a future conversation)
- Cheers! (Informal goodbye, often used among friends)
- Take care! (Wishing the recipient well)
- Keep smiling! (Encouraging positivity)
Polite Email Closing Lines
Polite email closing lines are essential when you want to express gratitude, and appreciation, or make a request in a courteous manner. They showcase your respect for the recipient and help maintain a positive tone in relationships in both personal and professional contexts.
Here’s a list of some polite email closing lines:
- I appreciate your help (Expressing gratitude for the recipient’s assistance)
- Thanks for your hard work on this (Acknowledging the recipient’s effort and dedication)
- It’s been a pleasure working with you (Expressing a positive experience in collaborating with the recipient)
- Wishing you all the best (Conveying good wishes for the recipient’s future endeavors)
- Your support is greatly appreciated (Acknowledging and expressing gratitude for the recipient’s assistance)
- Kindest regards (Conveying warmth and respect)
Professional Email Closing Lines
Professional email closing lines strike a balance between formality and friendliness. They are appropriate for business communications, networking, or any situation where you want to maintain a professional image.
The examples below showcase some professional email closing lines:
- Awaiting your insights. (Inviting the recipient’s feedback)
- Keep me updated, please. (Requesting to be kept informed)
- Reach out for any assistance. (Offering availability for additional support)
- Thanks for your time. (Expressing gratitude for the recipient’s attention)
- Your feedback is valued. (Emphasizing the importance of the recipient’s input)
- Best of luck with your projects. (Offering positive regards for the recipient’s future work)
Business Email Closing Lines
Business email closing lines are used in formal business communications, such as sales inquiries, partnership proposals, or official announcements.
Consider the following examples of business email closing lines:
- Our services will exceed your expectations. (Assuring high-quality service)
- We appreciate your business. (Expressing gratitude for patronage)
- Looking forward to our partnership. (Anticipating collaboration)
- Let’s schedule a discussion. (Suggesting a meeting)
- Our team delivers exceptional results. (Assuring dedication and quality)
- We value your trust and service. (Expressing appreciation and commitment)
Apart from this, there are few email closing lines tailored to specific situations or scenarios.
They demonstrate how to effectively end an email based on the context of the conversation or the purpose of the communication. The closing lines are categorized into five different situations:
Following Up After a Sales Pitch
When you’re following up after a sales pitch, it’s all about encouraging the other person to share their thoughts and feedback on your proposal. That’s why these closing lines are designed to prompt them to ask questions or give you their opinion.
- “Thoughts? I’m all ears.” (Inviting immediate feedback in a casual, approachable manner)
- “Ping me if you need any more info.” (Encouraging further questions while using modern communication lingo)
Reaching Out to a Cold Lead
If you’re reaching out to a cold lead, your goal is to highlight the value you can bring to the table. These closing lines are meant to pique their interest and get them to engage with you in further communication.
- “Coffee chat sometime? Might have some ideas for you.” (Suggesting an informal meeting to discuss potential value proposition)
- “Quick call this week? Could be worth your time.” (Proposing a low-commitment conversation with a hint of benefit)
Thanking a Client for a Referral
When it comes to thanking a client for a referral, it’s crucial to show your appreciation and reinforce how much their trust and support mean to you. These closing lines do just that.
- “You’re awesome for the referral. Thanks a ton!” (Expressing genuine appreciation in a friendly, informal tone)
- “Referrals like yours keep us going. Much appreciated!” (Emphasizing the importance of referrals to the business)
Responding to Customer Inquiries
For responding to customer inquiries, your closing lines should focus on reassuring the customer that you’re on top of their concerns and that you’re committed to helping them out.
- “On it! I’ll loop you in as we make progress.” (Assuring swift action and promising ongoing communication)
- “Consider it handled. Shout if you need anything else.” (Confirming task ownership and inviting further requests)
After a Meeting
When you’re following up after a meeting, use good closing lines that summarize the key points, show your enthusiasm for the next steps, and reassure the recipient you’ll keep them informed. This shows engagement, commitment, and reliability.
- “Great session. I’ll shoot over those action items shortly.” (Affirming meeting productivity and promising quick follow-up)
- “Thanks for the productive hour. Let’s keep this momentum going.” (Appreciating time spent and encouraging continued collaboration)
How about trying out some of these email closings that Gen Z folks are really, into right now?
Gen Z Closing lines
Proof! I’m gone.
Inbox mic drop.
Zooming out.
Catch you on the flip.
TTYL. HAND.
Ghosting this convo (respectfully).
Logging off.
Stay Gucci!
Offline mode: activated.
Gotta bounce.
No cap, I’m out.
Tips for Effective Email Closing
The first lines grab your immediate attention, but the last lines leave a lasting impression. So, do follow the following tips to imprint an ever-lasting impression:
- Foot-in-the-Door Technique: Start with a small request to gauge their interest. For instance, ask them to respond with a simple ‘yes’ if they find the idea worth exploring.
- Minimal Commitment: Utilize soft CTAs that don’t require immediate commitment. Offer to provide more information in exchange for their response. This approach typically leads to higher engagement and more Marketing Qualified Leads (MQLs) who can be converted later.
- Be Specific: When inviting them to a call, be precise. Instead of the generic “Can I schedule a call at your convenience?”, use “Would you have 15 minutes this week for a quick chat?”. This clarity makes it easier for them to agree.
FAQs
1. How do I close an email professionally?
For a professional closing, stick to formal phrases like “Sincerely,” “Best regards,” or “Thank you for your consideration.” Avoid overly casual closings.
2. How to end an email warmly?
To end warmly, use friendly email closings such as “Cheers,” “Take care,” “Have a great day,” or “Warm and kind regards always.”
3. How do I end an email to a recruiter?
When emailing a recruiter, use respectful email closings, like “Sincerely,” “Thank you for your time,” or “Looking forward to hearing back from you.”
4. Why not use best regards?
“Best regards” is a safe, professional default email closing sentence for most business emails when you want to strike a polite, formal tone.
5. What is the difference between sincerely and faithfully?
“Sincerely” is more common for ending letters/emails, while “Faithfully” is an older, more formal email closing sentence sometimes used in very official correspondence.
Leave a Lasting Impression
As we wrap up, let me leave you with this final piece of advice for nailing that perfect email closing.
“Keep it simple, casual, and fitting for the purpose” whether expressing gratitude or seeking a reply. Above all, craft a closing phrase that fits your personality and the desired outcome for further communication.
With practice, crafting compelling email closings will become effortless, elevating your email communications to new heights of professionalism and effectiveness. So? Start practicing.
References
10 Rules For Email Etiquette, The Law Society of New South Wales
Email Signature Design Guide: Best Practices and Examples, Designmodo
